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Welcome ladies! This blog has been specifically created to help YOU develop and maintain your career as a woman in the world of public relations and business! We are women... modern women... CAREER WOMEN... and if we want respect, we need to know how to command respect and why bother waiting for people to get 'up close and personal' before we let them know who we are, what we want and why we’re here? Let me share a secret with you; quite simply, we don't have to wait for respect, it can be an automatic response we incur.  It can be the automatic response our image incurs.
 
Isn’t public relations all about efficient communication anyways? It is; and so, why bother fighting to express yourself through unnecessary conversation when all you really need to do is exude the exact impression you want to be remembered for right off the bat? This, ladies, is called personal branding, and the image it helps you develop may very well be one of the most effective tools you possess for cultivating a successful career in this industry. In the industry of public relations, communication and image is everything, so you better be able to communicate YOUR image effectively!
 
For your image to be most effective, maintaining a level of consistency between your personal and professional brands is important (http://jobsearch.about.com/od/careeradviceresources/a/profbrand.htm), and this blog will help you to combine the two to create the one super-YOU-brand you’ll need to achieve success.
 
Start thinking about the image you want to convey and how each of the following considerations can work to reflect the brand that is you.  You might as well start building your brand now as we work through this blog to further develop our understanding of the super-YOU-brand together.
 
Some Considerations:
-style, physical appearances and body language

-language, manners and etiquette

-first impressions and interviews (face-to-face and telephone)

-dealing with authority, clients and co-workers

-punctuality, respect and commitment

-how to maintain personal brand consistency

-personal brand marketing and social media
 

Want to get a head start? Check out the article, “How to Create Your Personal Brand,” by Jack Perry, senior vice-president at John Hancock and expert on sales and motivation, at http://www.myarticlearchive.com/articles/5/078.htm